Anyone can build a website. No, really, they can.
In truth, this explains why there are so many unprofessional and half-finished projects littering the internet. Sadly, along with this go the hopes and dreams of many small businesses.
All too often we are asked if we can ‘take a look’ at a website that has been built by [insert name of relative or friend] and see if we can optimise it. More often than not they are disappointed by our response, which is ‘you need to start again’.
The trouble is that whilst anyone can build a website, you need a professional to build a professional website. And with so many choices around platforms, hosting, content management and so on, it can be hard to get some clarity on what is best for you and your business.
Not to mention the issue of making it mobile friendly.
At Aqueous, we have a slightly different approach.
We start with finding out what the website needs to do for you and your business. Then, and only then, can we start to assess which platform would be best for you.
So instead of forcing you into a WordPress, Magento or Drupal website, we choose from all the available platforms and find the one that best suits you.
Then, rather than try and pretend that we can build everything in-house, we work with expert partners who we know can deliver the result you need.
So you get more people looking at your site, but how do you get them to stay, revisit, link to it, etc? You provide regular, relevant, stimulating and therefore valued content. Easier said than done unless, like us, you have a team of expert copywriters.
