Absolutely not. We always adopt ethical and ‘white hat’ practices when it comes to digital marketing, search engine optimisation, content production, reputation management and link building.  Quick fixes and artificial boosts are simply a waste of your time, and just not our style.

It is possible to get to ‘number one’ for a keyword within a few weeks, but if it is a particularly competitive keyword then the only way to do this is to cheat the Search engines. Some firms find this an acceptable solution, but as the Search Engines always catch up with this and penalise the site, it is short-sighted and ineffective strategy and not one we pursue.

This article was written by
22nd February 2021

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