Articles Archive - Aqueous Digital

Meta descriptions words have power spelled with scrabble pieces

Content StrategyDigital MarketingGoogleSEO

5th May 2022

How to write meta descriptions

Find out what makes an effective SEO meta description...

Content StrategyDigital Marketing

13th April 2022

What role does SEO play in inbound marketing?

Our guide to using inbound marketing to increase traffic to your...

Content is king. Typing on an old school typewriter

Content StrategyDigital MarketingManchesterSEO

13th April 2022

Content is king: What is content marketing? And how to do it right

Our guide to creating content that gets you noticed on Google...

Market research blog - interview in street with customer

Customer ServiceDigital MarketingHow toManchesterMiscellaneous

5th April 2022

Why market research is important to your business

Avoid making assumptions in marketing - know your customers needs...

History of Digital marketing feature image online shopping and ecommerce graphic

AdvertisingContent StrategyDigital MarketingE-CommerceGoogleManchesterPaid SearchSEOSocial Media

5th April 2022

How digital marketing has changed over the years

Digital marketing is everywhere, but how do we define a term...

Digital MarketingLink BuildingManchesterSEO

4th April 2022

Why link building is still an important part of SEO

Backlinks mean more eyes on your website’s content and greater authority...

How digital marketing can help business growth feature image

Digital MarketingManchesterSEO

24th March 2022

What role can digital marketing play in business growth?

Find out how digital marketing can boost your business...

Digital MarketingLink BuildingManchesterSEO

23rd March 2022

Why you should be paying attention to your competitors’ link building

Follow our guide and start building your online presence...

Content StrategyDigital MarketingGoogleHow toManchesterSEO

23rd March 2022

Creating great content: How to write for SEO

Our guide to writing great content that ranks on Google...

AdvertisingContent StrategyDigital MarketingManchesterSEOSocial Media

15th March 2022

Digital marketing strategies and why your local business needs one

Our guide to putting together a Digital Marketing Strategy for your...

AdvertisingContent StrategyDigital MarketingManchesterSEOVideos

15th March 2022

How video content can elevate your website

Learn how engaging video content can drive more traffic and sales...

Jack Eight Engines Thumbnail Testimonial video

Content StrategyManchesterSEOVideos

15th March 2022

VIDEO TESTIMONIAL: Eight Engines

Eight Engines director, Jack Leigh discusses his experience of working with...

Digital MarketingGoogleSEO

15th December 2021

MUM’s the Word

What does the latest Google update mean for your SEO?...

MediaCityUK view from the docks. Manchester

AdvertisingDigital MarketingManchesterMiscellaneousTechnology

25th November 2021

Is Manchester Leading The Next Digital Industrial Revolution?

The growth of Digital Industries in Manchester...

Woman getting on Manchester Metrolink Tram

ManchesterMiscellaneousTechnology

23rd November 2021

20 Top Facts About Manchester You Never Knew

Interesting facts about Manchester that might take you by surprise...

SEO

11th October 2021

Guide to Technical On-Page SEO

Our beginners guide to technical on-page search engine optimisation...

SEO

5th October 2021

How to evaluate SEO

Using meaningful metrics to see how your SEO is performing...

SEO

4th October 2021

Why is my SEO not working?

What could have gone wrong?...

How to increase organic traffic blog article feature image

SEO

4th October 2021

How can I increase my organic traffic?

Drive more customers to your business website...

Free and Affordable SEO Tools article feature image

Content StrategyDigital MarketingSEO

27th September 2021

Best free and affordable SEO tools for small business

Our Top 20 pick of the best Search Engine Optimisation tools...

Digital MarketingSEO

10th September 2021

Best SEO tools for dominating local search results

Our recommended tools for dominating local search results...

Digital MarketingHow toSEO

8th September 2021

Advanced SEO techniques to stay ahead of the competition

How to achieve outstanding results with your SEO...

SEO

7th September 2021

How to Improve Local SEO

Tips for improving your local search rankings...

SEO

19th August 2021

Common technical SEO issues and how to fix them

Don't despair, read our guide to easily correcting common technical SEO...

SEO

19th August 2021

What are the benefits of local SEO?

Find out how local SEO could help your business...

SEO

19th August 2021

Technical SEO checklist

Cover all aspects of your technical SEO plan with our easy...

SEOWeb Development

13th August 2021

Essential SEO reporting tools digital experts can’t live without

A basic introduction to best free SEO analytics tools...

SEO

12th August 2021

Local SEO vs Global SEO

The main differences between local SEO and global SEO and how...

SEO

3rd August 2021

Local SEO Ranking Factors

What you should consider when planning your local SEO strategy...

Google Ads feature image 3 strikes article

AdvertisingDigital MarketingGoogle

2nd August 2021

Google reserves the right to destroy your business with new three strikes policy

Google's new policy of ‘three strikes’ to enforce its advertising rules...

SEOVideos

29th July 2021

VIDEO: Aqueous Digital wins Best Global Low Budget Campaign at the Global Digital Excellence Awards 2021

TV presenter, Andy Crane announces Aqueous Digital as winners...

SEO

28th July 2021

How to choose the right keywords for SEO

Our guide to incorporating appropriate keywords into your content...

AdvertisingDigital MarketingE-CommerceGoogle

28th July 2021

Regulating The Tech Giants Makes No Sense If We Have To Pay For It

The impact of taxing large tech corporations...

Digital MarketingMiscellaneousSEOVideos

14th July 2021

VIDEO: Aqueous Digital wins Best Global Small Integrated Search Agency at Global Search Awards 2021

BBC TV presenter, Owain Wyn Evans announces Aqueous as winner...

Online reviews article feature image man on laptop writing a review

Digital MarketingSocial Media

12th July 2021

Why online reviews are the worst metric to judge a small business

Find out why they are driving and rewarding the wrong behaviours...

lies, damn leis and social media feature image

AdvertisingDigital MarketingSocial Media

8th July 2021

Lies, Damn Lies and Social Media

Why you shouldnt believe everything you see on social media...

SEO

7th July 2021

What are the most important SEO ranking factors?

Our guide to the most important SEO ranking criteria...

SEO

5th July 2021

SEO best practice

Follow our simple good practice check list to get the most...

SEO

1st July 2021

How SEO helps your business

If you want customers to find your website, SEO can help....

Digital Growth Awards 2021 Winner announcement video thumbnail

Digital MarketingSEO

25th June 2021

VIDEO: Aqueous Digital wins Best Small Integrated Digital Agency of the Year at UK Digital Growth Awards 2021

Lucy Nicholls announces best Small integrated Digital Agency of the Year...

Reputation Mgt Couple on Beach at sunset image

Reputation ManagementSEO

22nd June 2021

What is reputation management in SEO?

Managing what the public sees about your business in search results...

SEO

18th June 2021

What is local SEO?

Increasing the search visibility of your business in your local area...

SEO

15th June 2021

How to carry out an in-depth technical SEO audit

Our guide to what to include in your audit...

Local SEO Checklist Feature image - local shopkeeper

SEO

15th June 2021

Local SEO Checklist

Achieve maximum local visibility for your business...

Reputation Management peaceful river image

Digital MarketingReputation Management

9th June 2021

How online reputation management works

Are business owners powerless to address damaging online content?...

Digital MarketingMiscellaneousPaid SearchSEOVideos

28th May 2021

VIDEO: Aqueous Digital wins Best Integrated Search Agency at European Search Awards 2021

Jenny Powell announces European Search Awards, Best Search Agency Winner ...

Can I do SEO myself? Woman at Laptop feature image

How toSEO

20th May 2021

Can I do SEO myself?

Our tips on what you should first consider...

SEO

18th May 2021

Why local SEO is important to your business

Our guide to ensuring local customers find your business first...

How toSEO

17th May 2021

How to build an SEO strategy

Our simple guide to putting together a robust SEO strategy....

Aqueous Digital team in Sutton Weaver office

SEO

12th May 2021

Should I hire an SEO company?

Our simple guide to choosing the right SEO company for your...

Aqueous Beginners Guide to SEO featured image

How toSEO

6th May 2021

What is SEO?

Our beginners guide to Search Engine Optimisation (SEO)...

Keyword stuffing feature image. Scrabble pieces

GoogleSEO

6th May 2021

Can you get a keyword stuffing penalty from Google?

Keyword stuffing is the overuse of a word or phrase...

Advertising

5th May 2021

Why is the Government spending £320 million on Covid 19 Media Buying services in 2021-22?

British Government issues largest advertising contract since WWII...

SEO

28th April 2021

How long does it take for SEO to work?

Why you don't see results instantly...

SEO

28th April 2021

What is technical SEO?

Fine-tuning the technical aspects of your website to increase page rankings...

AdvertisingPaid SearchSEO

26th April 2021

SEO vs. PPC

How do you decide which is the best strategy?...

Jonathan Guy Reputation Management Video

Reputation ManagementVideos

20th April 2021

VIDEO: Reputation Management

Aqueous Digital MD, Jonathan Guy talks about his approach to Reputation...

Scams

7th April 2021

The Scammers at World Business List are at it again

World Business List Scam...

Advertising

25th March 2021

Can Freedom of Speech Exist Without a Level Playing Field?

Recovery Campaign advertising rejected by media owner...

GoogleLink BuildingSEOVideos

15th March 2021

VIDEO: 3 Rules of Google

Managing Director, Jonathan Guy talks about his 3 rules of Google...

Content StrategyLink BuildingSEOVideosWeb Development

15th March 2021

VIDEO TESTIMONIAL: Chemiteq Oxyl-Pro

Chemiteq Director, Angela Riding discusses her experience of working with Aqueous...

Customer ServiceDigital MarketingMiscellaneousPaid SearchSEOSocial MediaVideos

15th March 2021

VIDEO: Aqueous Digital Wins Best Integrated Search Agency at UK Search Awards

Owain Wyn Evans announces UK Search Awards 2020, Best Search Agency...

Content StrategyGoogleLink BuildingSEOVideos

15th March 2021

VIDEO: The Importance of Google EAT

Aqueous Digital Managing Director, Jonathan Guy talks about Google EAT and...

Content StrategyDigital MarketingSEOVideos

15th March 2021

VIDEO: Content Strategy and SEO

Jonathan Guy, Managing Director of Aqueous Digital, talks about Content Strategy...

Content StrategyLink BuildingPaid SearchSEOVideos

15th March 2021

VIDEO: Aqueous Digital – Search Never Sleeps

Every day, millions of people search online for businesses like yours....

Content StrategyDigital MarketingLink BuildingSEOVideos

15th March 2021

VIDEO: Why do you need a content strategy?

Ian Bold, Sales Director talks about content strategies in SEO....

Advertising

2nd March 2021

What if the Government’s advertising is wrong? What if staying at home won’t ‘Protect the NHS?’

You would have to have been living on a different planet...

Search Never Sleeps Female on laptop at home news story

Technology

19th February 2021

When is a choice not a choice? When it’s a cookies pop up.

In May 2012 it became law across Europe that websites needed...

Scams

14th February 2021

Received a demanding email from Domainregistercorp? Don’t pay them, it’s a scam

Here’s another in a long line of scams that has hit...

Government Coronavirus Advertisement 'i' newspaper 20th January 2021

Advertising

26th January 2021

Government Coronavirus advertising is pushing the boundaries of honesty

As I reported last week, the Government has now spent in...

Reputation Management

18th January 2021

When Online Reputation Management is nothing of the sort

Few things annoy me more than deceit and misrepresentation, so when...

Search Never Sleeps Lab technician searching on phone news

Advertising

8th January 2021

Legal, Decent, Honest and Truthful still apply, especially in a pandemic

Apparently, we will believe anything we are told by advertisers. This...

Paid Search

14th December 2020

How we were hoodwinked into paying for clicks

When did we allow ourselves to be convinced that we should...

GooglePaid Search

11th December 2020

Is this the beginning of the end for Google Partner Programme?

Back in 2013, when there were just three of us working...

Social Media

3rd December 2020

Can social media marketing hurt your website?

According to a recent Global Digital Report, more than 3 billion...

Email Marketing wherever your customers are

Digital MarketingSpam

30th November 2020

How to guarantee I won’t read your email

It might seem an unusual title for a blog post, but...

GoogleSEO

19th November 2020

Does Google Search Console show Organic or Paid traffic?

Google Search Console shows organic data for all data sets, apart...

SEO

16th November 2020

Here’s how we helped one company recover after a website move [infographic]

Not every website move goes as planned. Every day hundreds of...

Scams

12th November 2020

C.C. COMMERCIAL CONDUCT SOLUTIONS LTD – what to do if they chase you for payment?

It looks like our old friends at Commercial Register are up...

Search Never Sleeps Female at tram stop SEO

Digital Marketing

11th November 2020

Why local search should be more of a focal point for your marketing campaign

In a world that is constantly connected, local businesses should prioritise...

Content StrategyDigital Marketing

4th November 2020

Why not all content on your website has to sell

Imagine, if you will, that your website is an iceberg…. Above...

E-Commerce

26th October 2020

How beneficial is added text on e-commerce websites?

When it comes to SEO, the importance of good quality content...

Link Building

21st October 2020

Can Your Website Rank Without Links?

Buildings links was once the staple of ranking in search engines...

Digital Marketing

14th October 2020

The True Value of Investing in a Digital Marketing Company

Getting more clicks through to your website, gaining followers on social...

Digital MarketingGoogleSEO

2nd October 2020

Google My Business: What is it and why you should be using it

Google My Business is arguably the most essential piece of business...

SEO

24th September 2020

Why we don’t scream and shout when our customers are number 1

When the team were preparing their monthly reports recently, we were...

Online Security

11th September 2020

What Is Your Digital Footprint?

Everyone who uses the internet has a digital footprint. From simply...

SEO

7th September 2020

How important are Featured Snippets in SEO?

Even if you know nothing about SEO, it’s highly likely you’ll...

Content StrategyDigital MarketingSEO

1st September 2020

Why good quality content is important for SEO

One important strategy that has known to be effective for enhancing...

SEO

27th August 2020

How do you find the right keywords to target?

If you want to understand what people are searching for and...

Link BuildingSEO

17th August 2020

The importance of internal link building in SEO

If you already understand SEO, then you’ll understand the importance of...

Social Media

10th August 2020

Social media and why it should not be ignored

Social Media channels such as Facebook, LinkedIn, Twitter and Instagram have...

Google

4th May 2020

What would you do if Google wasn’t there?

Here is a question to mull over; what would you do...

Search Never Sleeps Lady in Car on Phone news story

Advertising

9th April 2020

Be prepared to be judged by your actions during this crisis

We’ve talked recently about ‘How not to advertise in a crisis’...

Are your furloughed staff binge watching TV and eating snacks?

Digital MarketingMiscellaneous

7th April 2020

What are you doing with furloughed staff?

As the country enters the third week of lockdown, with people...

Anger and frustration over poor communication

AdvertisingContent StrategyDigital Marketing

6th April 2020

Why the tone of your message right now means more than the content

We are all getting emails in the inbox currently that talk...

Scams

29th March 2020

Beware an increase in scam emails trying to defraud your business

...

Customer ServiceDigital Marketing

27th March 2020

How should you communicate with customers during COVID-19?

During the current Coronavirus ‘COVID-19’ crisis, there is a lot of...

Advertising

25th March 2020

How not to advertise in a Crisis

I could see their logic. Lots of people are going to...

Digital Marketing

24th March 2020

Do you remember why you are in business?

As I write this article the entire UK is in lockdown....

Customer Service

19th March 2020

How to plan your advertising and marketing strategy in a Crisis

No one likes a crisis. The definition of a crisis is...

SEO

12th March 2020

How Google recommends you choose an SEO Company

One of the sad things about our business is the number...

How to

16th January 2020

How to solve the problem of Hotmail not working on a Mac

Has Hotmail stopped working on your Mac? Here's how to fix...

Paid Search

18th July 2019

Customer Photos Making An Appearance in Google Shopping

Sometimes when you’re browsing for a product online, you look at...

Digital MarketingSocial MediaTechnology

3rd July 2019

Photobucket is now more trouble than it is worth

Like many of you, I was one of this affected by...

Scams

26th June 2019

Have you received an email from EU Business Register 2019/2020 – IT’S A SCAM

Another variation on a theme from our old favourites EU Business...

Scams

23rd May 2019

Email from The UK Association of Data Protection Officers? It’s a scam

Another email scam, designed to persuade the SME community to part...

E-Commerce

13th March 2019

Google launches Pinterest inspired shopping ads on Google Images

Last week, Google announced they were introducing a new feature to...

Social Media

28th February 2019

Photobucket’s increasingly aggressive emails are the last straw for many people

Since the turn of the year, many former Photobucket users have...

Social Media

8th February 2019

Goodbye Google Plus, will anyone miss you?

This month sees the beginning of the end for the social...

Digital Marketing

6th February 2019

Archer Window Cleaning Featured in The Bolton Evening News

We are thrilled to share that one of our clients here...

Paid Search

4th February 2019

Could you answer this Google Academy for Ads question?

At Aqueous, we love to keep on top of the latest...

Scams

1st February 2019

Have you received an email from World Business List 2019/2020 – READ THIS FIRST

“It looks very much like the team at World Business List...

SEO

31st January 2019

5 SEO predictions we expect to see in 2019

At Aqueous Digital, search never sleeps, and neither does Google. Google...

Digital Marketing

18th January 2019

The #10YearChallenge: Digital Marketing in 2009 vs Today

A number of viral trends have hit social media already in...

Digital Marketing

10th January 2019

Our Digital Marketing Predictions for 2019

Here at Aqueous Digital, we love to review and predict how...

Scams

2nd January 2019

Direct Debt Collections (DDC) and Reflect Print is another Scam

The latest in a series of scammers to come to our...

Scams

14th December 2018

” You Are NOT GDPR Compliant” – UK Non Compliance Register is another pointless scam [Updated Jan 19]

UK Non Compliance Register is another pointless scam [Updated Jan 19]...

Digital MarketingWeb Development

19th November 2018

Will we need websites by 2030?

The first website launched way back in August 1991 and since...

Paid Search

12th November 2018

4 Tips for Using the New Google Ads PPC Dashboard

In July 2018, Google began updating the PPC dashboard on Google...

Scams

17th October 2018

Domain Name scams are still worrying business owners

A new scam is doing the rounds and the culprits...

Link Building

8th October 2018

Google is attacking Link Building again and PBN’s are in the firing line

It’s been a while. The last Google Penguin update was officially...

Online Security

13th September 2018

Would someone please tell GoDaddy the S in SFTP stands for secure?

Let us begin a preface before this by describing what SFTP...

Scams

14th August 2018

World Organization for Trademarks WOTRA is a yet another scam

Like buses, you wait for ages and then two turn up...

Scams

7th August 2018

World Business List and Global Business Registry – yet another Directory scam preying on UK businesses

[UPDATE: September 2018 – We’ve had a lot of response to...

Scams

30th July 2018

Paypal phishing scams are becoming even more sophisticated

Not a day goes by in the office without one or...

Mobile

14th July 2018

A simple guide to the Google Mobile Index

In 2016 Google implemented its mobile first index, a development that...

GooglePaid Search

4th July 2018

Google AdWords is changing in July and here’s what you need to know

We all know that Google makes changes to its search algorithm...

Social Media

2nd July 2018

Do you know how your kids use social media?

I thought it would be an interesting exercise to write a...

Privacy

18th June 2018

Surely GDPR wasn’t supposed to restrict the internet?

There was an awful lot of noise and nonsense leading up...

Digital Marketing

24th May 2018

Instagram for Business: Why It Should be Part of your Social Strategy

Instagram’s visual nature and huge base of highly engaged users makes...

Social Media

23rd May 2018

Never mind our privacy Facebook, what about accuracy?

We’ve all been battered recently with messages from Facebook every time...

GooglePaid Search

22nd March 2018

Is Google going to make you pay for its Keyword Tool?

It might not be the way Google intended it but the...

SEO

16th March 2018

Is Bing the search engine for the future?

With Bing usage reportedly gaining traction, we take a look at...

Google

6th January 2018

Google My Business is an infuriating infinite loop

It’s become such an important part of the digital search landscape...

Customer Service

29th November 2017

Photobucket: A lesson in how not to treat your customers

Back in July the internet world woke up to find that...

SEO

15th November 2017

Will Google ever be toppled from the top of the tree?

With the act of searching online now more often than not,...

SEO

10th November 2017

5 SEO must read books for 2018

One of the most vital aspects of promoting your business is...

Paid Search

10th November 2017

Google Shopping complies with the EU ruling on shopping comparison, but it’s still flawed

We’ve reported for the past couple of months on the record...

Digital Marketing

12th October 2017

Pinterest: Top Tips for Marketing

As a business owner, you already know about the power of...

Online Security

12th September 2017

SSL and why your website needs it now

E-commerce technology is advancing at breakneck speed. Customers are more demanding...

SEO

26th July 2017

The Importance of Local SEO in 2017 and the Future

In today’s digital age, all businesses, no matter how small, need...

Technology

30th June 2017

Photobucket have made a lot of people very angry….

It doesn’t take much to make the internet angry these days...

Scams

23rd June 2017

Commercial Register Scam – what to do if they chase you for payment

I first wrote about this particular issue in February of this...

SEO

21st June 2017

Spike in 404’s in Search Console. Should I be worried?

404 Errors usually occur when the webpage you were trying to...

Social Media

21st June 2017

Could 2017 be the year we see social commerce take off?

With social media platforms like Pinterest, Facebook and Instagram introducing increasingly...

SEO

6th June 2017

Is Google PageRank Still Relevant in 2017?

Although many people think otherwise, Google PageRank is still in use...

Aqueous Digital discusses the closure of DMOZ

SEO

26th May 2017

What does the closure of the DMOZ directory mean for SEO?

The SEO community was left to reminisce about the good ol’...

Search Never Sleeps male cyclist using mobile phone news

SEO

12th May 2017

AMPing up your website’s mobile speed in 2017

Could AMPing up the speed of your website’s content give you...

SEO

9th May 2017

AMPing up your website’s mobile speed in 2017

Could AMPing up the speed of your website’s content give you...

Social Media

28th April 2017

Pinterest look to introduce advertising through ‘Promoted Pins’

Pinterest advertisers could start paying for promoted pins as early as...

SEO

19th April 2017

Is Voice Search a Game Changer for Digital Marketing?

As we become increasingly comfortable with speaking to our electronic devices...

SEO

5th April 2017

Google’s FRED Update: What? Why? And how to recover

Google’s latest algorithm update which first hit on March 8th has...

Customer Service

31st March 2017

The astonishing endurance of John White Boots and a Marketing lesson for all

I can’t remember the exact date when I bought my first...

Digital MarketingLink BuildingSEO

30th March 2017

And finally, it’s goodnight from DMOZ

DMOZ used to be the holy grail in SEO. Getting a...

Digital MarketingGoogle

27th March 2017

How to Optimise Local Business Listings for ‘Near Me’ Searches

Is your local business website optimised for ‘near me’ searches? If...

Link BuildingSEO

23rd March 2017

The Ever-Changing World of Link Building

Link building is dynamic and ever-changing, but it is still an...

Google

9th March 2017

What do we know about Google’s algorithm updates so far this year?

Google’s updates in 2017 With Google keeping the details of any...

Scams

27th February 2017

10 reasons why Commercial Register is a scam

[UPDATE June 2017 – we’ve just added a new article about...

Paid Search

22nd February 2017

Google testing new subtler Adwords format

I spotted this yesterday but was on the way out of...

Social Media

21st February 2017

Social Media from a Millennial’s point of View

This article was triggered by a conversation I was having with...

Social Media

2nd December 2016

Facebook launches “Workplace by Facebook”. Will YOUR company “like” it?

After almost 20 months in beta testing, Facebook has quietly launched...

Online SecurityScams

12th October 2016

Don’t be fooled by Domain SEO Service Registration Corp – it’s a scam

Domain SEO Service Registration Corp scam emails. UPDATED April 2017...

Google

6th October 2016

Is Google testing advertising in Google My Business listings?

We have warned about this for some time and here’s the...

Advertising

3rd October 2016

Is Google really all about advertising?

In a strange turn of events last month Google appears to...

SEO

23rd September 2016

What does Google advise when you are looking for an SEO company?

We’ve written before about ‘how to find a good SEO firm’...

Search Never Sleeps Female in City Centre at night searching on phone SEO News Story

SEO

22nd June 2016

5 years on, how has search and SEO changed?

Today, Aqueous Digital celebrates its 5th birthday. It’s quite a milestone;...

Online Security

16th June 2016

Do you know who is watching you online?

As you read this article, you are being watched. Whether you...

SEO

15th June 2016

Revealed – the secret to ranking number one for any keyword on Google

Do you want to know the secret to ranking #1 for...

Customer Service

15th June 2016

Mythbusting Customer Service; less is definitely not more!

Have you ever been in the situation where the phones go...

Online Security

14th June 2016

How do most hackers get into your computer?

It seems like hardly a day goes by without another story...

Search Never Sleeps Workmen searching on tablet news

Paid Search

13th June 2016

The magic of combining SEO and PPC together to deliver more sales to your business

Did you know that by running SEO and PPC campaigns together...

SEO

10th June 2016

Our top 5 favourite SEO checklist infographics – the best of the best

With so many SEO ‘experts’ around these days it can be...

Paid Search

9th June 2016

20 simple tips to optimise your PPC campaigns

Targeting the people who want the products or services you sell...

Digital MarketingOnline SecurityWeb Development

9th June 2016

Want to secure your WordPress website? Here’s a simple checklist

With over a quarter of the world’s websites being created on...

Online SecurityWeb Development

6th June 2016

Why is your WordPress website vulnerable to hackers? This infographic will tell you

It seems like hardly a day goes by without a story...

Spam

31st May 2016

How to get round the TPS regulations – simply offshore your spam phone calls

It had to happen sooner or later and today it did....

Social Media

13th May 2016

Why did Twitter do this to our traffic?

You know, for a moment I almost started to believe that...

Mobile

4th May 2016

Mobile is shaping our future more than you might think, and removing ‘free’ from Google’s vocabulary

The thing about mobile traffic is that local really does become...

Miscellaneous

3rd May 2016

Congratulations to Leicester for being top….of Google Autocomplete

In case you missed it, there was a bit of a...

SEO

8th March 2016

Why SEO and fitness have more in common than you might think

It struck me the other day as I was working out...

Miscellaneous

19th February 2016

Interview with ‘steampunk’ author Rod Duncan

As a bit of a departure this week we are privileged...

SEO

12th January 2016

Massive Google ranking fluctuations – has your website been affected?

At the end of last week, Google rolled out a major...

Social Media

11th January 2016

Facebook facing a class action in the US courts over ‘misleading’ IPO

Facebook could be in for a rough ride in the USA...

SEO

7th January 2016

How to decide if an SEO Company could help your website

Most website owners get at least one email a day offering...

SEO

4th January 2016

It’s a New Year but still the same old SEO spam

Nothing says ‘Welcome back to work’ quite like an inbox full...

Paid Search

17th December 2015

Reach Local go into administration – updated – what you can do

Update October 2016: By now you will know whether your original...

Search Never Sleeps Surfer on phone new story

SEO

11th December 2015

Five trends that will dominate SEO in 2016

It’s the end of 2015 so time for a look ahead...

Social Media

9th December 2015

Why did Facebook send me 749 emails?

I know what you’re thinking, but this really isn’t a ‘click...

Paid Search

18th November 2015

How Google is going to kill directories and Aggregators

Back in the 1990’s, pre-internet and certainly pre-Google, there really were...

Social Media

16th November 2015

Now Facebook is really frightening me

I read with interest a quote from Craig Key, SVP of media...

GoogleSEO

3rd November 2015

How anyone can find (not provided) Google keyword data without using Google Analytics

Back in October 2011 under the guise of ‘making search more...

Mobile

30th October 2015

So many lies about mobile friendly websites, it’s hard to know where to start

It still astonishes me how people will prey on the unknowing...

GoogleLink BuildingSEO

28th October 2015

Have Serenata Flowers been hit by a Google penalty?

We all know how hard it can be when you are...

SEO

23rd October 2015

How to SEO the basics of your website for FREE

One of the most frequently asked questions of our business is...

SEO

20th October 2015

Google add ‘Popular Times Graph’ to Google My Business

This week we have noticed an addition to some of the...

Privacy

9th October 2015

The secret iPhone setting that tracks your every move

If you are not scared about your personal rights and privacy,...

PrivacyWeb Development

23rd September 2015

Pop up’s are a scourge and a curse on the face of the internet

It can’t be just me but recently I’ve noticed a lot...

Paid Search

18th September 2015

Money for nothing and your clicks for free

I don’t remember the exact date the paradigm changed but I...

Google

11th September 2015

Google knowledge boxes are still experiencing problems

I’ve written a lot about how Google knowledge boxes are a...

Digital Marketing

4th September 2015

Why statistically, the chances of you reading this are near zero

I was struck recently by a very interesting ‘Whiteboard Friday’ by...

SEO

4th August 2015

How do I make my site appear first in Google Search results?

We get asked this question more than pretty much any other...

Google

4th August 2015

Google knowledge boxes are not always the authoritative answer…

Of later there have been more and more instances of Google...

SEO

28th July 2015

What to do if you see ‘Googlebot cannot access CSS and JS files’

Many webmasters have started to see the appearance of a rather...

Advertising

15th July 2015

The Phone Book finally commits suicide

The death of printed directories has been forecast for some time...

Spam

7th July 2015

Here comes more snake oil…..

I wrote back in March last year about the latest emails from...

Search Never Sleeps Man in Baseball Cap on tablet SEO News Story

Mobile

13th May 2015

These lies are getting ridiculous…

Yesterday I wrote an impassioned piece for the Huffington Post which...

GoogleSEO

1st April 2015

Google’s April Fool’s joke isn’t funny for some

In an interesting diversion today Google announced Panda 5 and Panda...

Content StrategyDigital MarketingGoogleMobileSEO

31st March 2015

Which will Google rank better, great content or mobile responsive?

Over the past couple of days there has been an enormous...

Digital Marketing

22nd March 2015

Why firms like ours won’t update your website for free

There has been a lot of noise in the online space...

Content StrategyDigital MarketingSEO

20th March 2015

Poor Quality Content Behind Killer Headlines

SEO trends come and go in waves and right now we’re...

GoogleSEO

17th March 2015

Is organic traffic a right or a privilege?

UPDATE: 17th March 2016 Exactly one year on from this post...

SEO

13th March 2015

Google changes to mobile rankings brings the snake oil salesmen out again

It is endlessly fascinating to see how the SEO industry reacts...

Technology

3rd February 2015

Does anyone know what Google Terms and Conditions let them do?

It’s a familiar process and many of us do it every...

Paid Search

30th January 2015

Site not fast enough? Forget your PPC campaign

It’s been a week of novelties from Google so far and...

GoogleSEO

29th January 2015

Why Google’s latest message is more than a little bit frightening…

Last week we received an email from Google in our inbox....

SEO

20th October 2014

It’s official – the Penguin is back

The summary so far therefore is that despite the change, nothing...

Link BuildingSEO

8th October 2014

Can you link build to a penalised site?

It has long been held in the SEO community that if...

GoogleSEO

8th October 2014

Google claims credit for knowledge the world over

Here’s a really great example of why some publishers are getting...

Spam

6th October 2014

Stupid spammers are simply giving SEO a bad name

"client sites get this type of muck thrown at them every...

SEO

25th August 2014

If you think SEO is dead, try ranking your website without it

I’m getting really tired of articles proclaiming ‘SEO is dead’ and...

E-Commerce

31st July 2014

Has eBay lost the plot?

I’m sure you remember eBay as the go to ‘online marketplace’...

Social Media

25th July 2014

Why Twitter’s Advanced Search is a #fail

Don’t get us wrong, we at Aqueous love Twitter. We use...

Link Building

14th July 2014

A quick guide to SEO Penalty Removal

There’s nothing quite as soul destroying as waking up to find...

Search Never Sleeps shopkeeper on mobile phone behind alcohol counter news story

Link BuildingSEO

2nd July 2014

Negative SEO does exist and here’s the proof

One of the most asked questions from clients over the last...

Digital Marketing

17th June 2014

Why does Google hate this website?

We run a website for a client which is very, very...

Spam

22nd May 2014

Seriously, this spam is good!

Every day we get spam in the inbox; it’s a sad...

GoogleLink BuildingSEO

15th May 2014

Why Google’s link penalties are stupid, pointless and damaging business

We are getting used to having to clean up backlinks now...

Social Media

8th April 2014

We’ve Just Reached 100 Likes, But You Probably Can’t See This Anyway

EDIT: November 2015 – we are now 18 months on from...

Advertising

7th April 2014

Pinterest Introduces Advertising through ‘Promoted Pins’

Pinterest advertisers could start paying for promoted pins as early as...

Female at tram station searching the internet on a phone

Link BuildingSEO

7th April 2014

The Ever-Changing World of Link Building

Link building is dynamic and ever-changing, but it is still an...

Digital MarketingLink BuildingSEO

24th March 2014

Why anchor text is killing your website

We’ve been busy recently working for a range of clients, all...

Spam

21st March 2014

Snake Oil salesmen are still at it

Seriously, you couldn’t make this up. I know that even Google...

GoogleSEO

20th March 2014

Google Title Update changes how your site appears in search

Google have updated the way they show your title snippet in...

GooglePaid Search

10th March 2014

How Google changes could kill your PPC

You may have noticed Google’s new Search Engine Results Page layout,...

Social Media

26th February 2014

From zero to spam in just seven weeks on LinkedIn

At the turn of the year I created a new LinkedIn...

Social Media

19th February 2014

Facebook can no longer be trusted

It’s no secret that I’ve had a downer on Facebook since...

Social Media

19th February 2014

Why Facebook is missing out on our clients advertising spend

Over the weekend I spotted an article in the Telegraph which suggested...

Search Never Sleeps Farmer with Cow news story

Digital Marketing

6th February 2014

The power of testimonials

Everybody likes a bit of praise now and again, and it...

Social Media

23rd January 2014

Why Facebook is doomed

It may seem like we have something against Facebook but that’s...

Digital Marketing

6th January 2014

Our 2014 Predictions

Predictions are incredibly hard. Either you get it spot on and...

ScamsSEO

3rd January 2014

Seriously spammers, why do you bother?

We regularly hear that times have changed and that SEO has...

Social Media

2nd January 2014

Bye Bye Facebook… It was nice knowing you!

We’ve been talking about the decline of Facebook for a while...

Technology

18th December 2013

Why Facebook will kill the goose that laid the golden egg

Maybe it’s just me. Maybe I’m of a certain age and...

GoogleSEO

12th December 2013

Hit by Google but unsure why?

Virtually every day we hear another story of a website that...

SEO

12th December 2013

Is Hummingbird still counting disavowed links?

Sherlock Holmes once said that ‘once you have eliminated the impossible,...

SEO

9th October 2013

Google changes the game with Hummingbird

The introduction of the Hummingbird update at the start of September...

SEO

12th September 2013

How to find a good SEO company

There have been quite a few articles on this subject over...

Online Security

11th September 2013

Why Apple’s fingerprint iPhone is a step too far

Yesterday, surrounded by all the trappings we have come to associate...

Digital MarketingSEO

19th August 2013

Can Google ever really capture the local market?

Google has something of a problem on it’s hands; it doesn’t...

GoogleLink BuildingSEO

14th August 2013

New Manual Actions warning lets Google warn you about bad links

Finally, after what seems like years of writing about how inflexible...

SEO

29th July 2013

We warned about it, and here it is….

Google have just updated their Webmaster guidelines and the entire SEO...

Social Media

10th July 2013

If children are our future it looks pretty good to me…..

I spent a very interesting day today up at Saints Peter...

GoogleLink BuildingSEO

21st June 2013

Seriously Google, where did that come from?

We’ve been working with a client trying to clean up their...

SEO

17th June 2013

Is this the beginning of the end for Google?

As long as we can remember, Google has been the top...

Technology

14th June 2013

How dangerous is Google Voice Search?

‘Daaaad’ came the cry from the office, ‘what’s sex dot com?”...

SEO

26th May 2013

Why Google is not a level playing field

Google has long maintained that its search engine results pages (SERPS)...

SEO

24th May 2013

Why Google is killing UK SMEs

We warned recently about Google’s upcoming changes to its algorithm and...

SEO

17th May 2013

Why you should be very afraid of Google’s next move

This week Google’s Matt Cutts released a new video on the...

Link Building

1st May 2013

How to spot a bad backlink

One of the most popular questions recently has been ‘have I...

SEO

29th April 2013

Why SEO is now a dirty word

It’s been an interesting few weeks here at Aqueous; we’ve taken...

SEO

18th April 2013

Is this the future?

Over recent weeks we have seen an acceleration of the trends...

Digital MarketingSEO

3rd April 2013

Three good reasons we will not be guest blogging

Every year there seems to be a new ‘trend’ in SEO...

Content StrategyDigital MarketingLink BuildingSEO

27th March 2013

Why content is the new link building

One of the jobs of an SEO is to optimise a...

Technology

19th March 2013

Going full circle back to the humble wristwatch

Not so long ago we were chatting on a night out...

SEO

18th March 2013

Further proof that a Google penalty is just wrong

A great story surfaced on Friday highlighting just why Google’s current...

Social Media

15th March 2013

You Are What You ‘Like’

New research from the University of Cambridge has shown that you...

Miscellaneous

11th March 2013

Douglas Adams was right

Today’s Google doodle celebrates what would have been the 61st birthday...

Technology

10th March 2013

Google Glasses – is this really the future?

Google unveiled how their new Google Glasses will look recently and...

GoogleLink Building

9th March 2013

Sorry Google but you are wrong on link building penalties

Back in the mists of time Google submitted a patent on...

SEO

8th March 2013

Why SEO companies don’t work for free

This week has been an interesting one in the world of...

GoogleSEO

5th March 2013

Porn stars cover up, but just for Google

Well, it’s official, if you are looking for unfiltered search results...

SEO

4th March 2013

Interflora are back but The Independent deliver an ironic twist

Over the weekend Interflora started to reappear in searches for their brand name...

Advertising

27th February 2013

Why tablets are fuelling the rise in gambling adverts

If you watch TV late at night, particularly the lesser known...

Digital MarketingGoogleSEO

26th February 2013

Since when did Google become our censor?

Largely unnoticed by most people, Google has recently become the censor...

SEO

25th February 2013

Is the Interflora penalty a one off or something more sinister?

Last week Google unceremoniously dumped Interflora out of its index and...

Google

22nd February 2013

Interflora wiped out by Google

In an astonishing development over the past two days, Interflora, the...

Online Security

21st February 2013

The war against cyber-criminals

We’ve all received spam e-mail at some point, from bogus sales...

Miscellaneous

18th February 2013

Banks are using weasel words to hike profitability

We received a letter over the weekend from one of the...

Miscellaneous

17th February 2013

Share the love for Ray Bethell

As it’s Sunday it’s time to sit back, relax from the...

Paid Search

16th February 2013

All change again for Google Ads

From what we understand all Google PPC campaigns will be switched...

E-Commerce

15th February 2013

So, have you changed your shopping habits yet?

The new Google Shopping channel arrived and so far we’ve seen...

E-Commerce

14th February 2013

Google shopping – a licence to print money

Yesterday saw the introduction of the new Google shopping channel in...

Online Security

11th February 2013

Is WordPress under attack?

Is it just us or is WordPress having a hard time?...

Miscellaneous

10th February 2013

Something in the air…

As it’s Sunday, you should relax and enjoy something soothing. I’m...

Social Media

9th February 2013

Facebook will soon know where you are all the time

In a quite astonishing Orwellian twist a report this week in...

Social Media

8th February 2013

What’s on your timeline Mr Policeman?

If you choose to use Social media in your business then one of...

Google

8th February 2013

Everything that can be invented has been invented; or has it?

The headline of this article is a really famous misquote, yet...

Social Media

7th February 2013

Friends not on Facebook? Perhaps they are just too busy…

New research issued by Pew Research in the United States found...

Online Security

6th February 2013

Phishing is getting more personal

We’ve long been aware of phishing scams that target your bank...

6th February 2013

How to dodge the bullet from Google Panda #25

Okay so we have only just had Google Panda #24 and...

Search Never Sleeps Man at art gallery on tablet news

Content StrategyDigital MarketingSEO

5th February 2013

Content is king. Again.

Back in the early days of SEO the mantra was ‘content...

Content StrategyDigital MarketingSEO

4th February 2013

This is original content, but is it any good?

We’re continuously told that to differentiate in the digital marketplace you...

Miscellaneous

3rd February 2013

Is this a quick and easy way to drive traffic to your site?

Earlier this week one of the friends of the business posted...

Online Security

2nd February 2013

Facebook privacy is still just a myth

Lots has been written about privacy settings on Facebook and every...

Social Media

1st February 2013

Why Facebook numbers still disappoint

It might seem like we don’t like Facebook but that couldn’t...

Social Media

31st January 2013

Why is Facebook losing users?

Facebook is immense. It is an international phenomenon with over 800...

SEO

30th January 2013

Google’s top tips for a better website

One of the questions we get asked all the time is...

SEO

29th January 2013

What is Google up to now?

If like us you tend to watch your search engine positions...

Content StrategyDigital MarketingSEO

28th January 2013

Does a blog a day make any difference?

Two weeks ago we posed the questions, ‘Does a blog a...

Online Security

25th January 2013

Sony fined £250,000 but could your business be next?

The Information Commissioners Office (ICO) yesterday handed down a quarter of...

Technology

24th January 2013

Want to buy a pre owned digital download? One careful owner, hardly played…..

Sounds fantastic? It shouldn’t as it’s already here in the States....

Advertising

23rd January 2013

David Cameron inadvertently proves offline advertising actually works

Whilst the news wires are abuzz today with talk of his...

Paid Search

22nd January 2013

Is your quality score too sticky?

Quality scores in Google PPC campaigns can be a complete pain....

Google

17th January 2013

Is Google evil?

Recently we’ve read a lot of invective online against Google, mainly...

E-Commerce

10th January 2013

Is the new Google shopping anything more than a way to increase their quarterly earnings?

American retailers are complaining that they have been priced out of...

SEO

18th December 2012

No wonder SEO has a bad name

I suppose we should preface this piece by saying that no...

Link Building

14th November 2012

Just how important are backlinks?

We’re often asked by clients about the value of getting good...

SEO

12th November 2012

The A-Z of Google Autocomplete

We have compiled a complete list of the Google Autocomplete results...

E-Commerce

24th October 2012

Argos are taking one third of their revenues online : how about you?

It was announced today that Argos are about to restructure or...

Social Media

22nd August 2012

Sorry Facebook, we were right

To quote from our earlier post at the start of June...

Social Media

3rd June 2012

Facebook flop was utterly predictable

There has been an outcry over the past week as the...

Technology

22nd May 2012

Who’s afraid of the cookie monster?

Not you? Well perhaps you should be. On May 26th 2012...

GoogleSEO

8th May 2012

Penguins, Pandas and your website – should you be worried?

We’ve been inundated with emails and calls from clients asking us...

Social Media

22nd March 2012

What about you? An image of your digital life.

Most of us spend a large amount of time using social...

GoogleSEO

16th March 2012

Google set to change the way we search…

For as long as it has been about, Google has been...

Social Media

7th March 2012

Facebook: Over hyped? Over valued? Over subscribed?

As many of you are probably aware, Facebook, the largest social...

Social Media

24th January 2012

Is Timeline on Facebook a dangerous step too far?

We’ve been monitoring the developments on Facebook recently and like many...

GoogleTechnology

20th January 2012

So when exactly is $10 billion not enough? When you’re Google, that’s when…

It was quite interesting to see that Google’s share price plunged...

Social Media

20th December 2011

Just how powerful is Social Media for getting customers?

At Aqueous Digital we have long acknowledged the power of Social...

Advertising

21st November 2011

I predict 13 changes…

Back in 1983 David Ogilvy wrote a seminal text called simply...

SEO

18th November 2011

So why should my business worry about Google Panda update?

Quite simply the Google Panda updates during 2011 have proved to...

AdvertisingDigital MarketingSEO

17th November 2011

Why the internet failed to kill Yellow Pages, at least not yet

Right up to the end of the twentieth century Yellow Pages...

SEO

8th November 2011

Lies, damn lies and statistics….

We were interested yesterday to read a news story on www.searchengineland.com...

Social Media

21st October 2011

How to destroy your brand reputation in just 14 minutes….

This morning, like many other hopefuls, we dutifully logged onto the...

SEO

14th October 2011

Did Google’s profits increase despite the recession, or because of it?

There has been a lot of speculation and column inches today...

SEO

13th October 2011

SEO and the Marketing Mix

SEO | Marketing Mix | Marketing Strategy One of the questions...

Technology

26th August 2011

An Apple a day keeps the stock market at bay?

It was quite interesting to see the stock market movements yesterday...

Technology

22nd July 2011

New survey shows Britons generally upset when deprived of their internet – and this is news to anyone with kids?

A recent survey entitled ‘Digital Selves’ by Intersperience, a consumer research...

Technology

7th July 2011

Facebook team up with Skype to offer Video Calling

Well, it’s official, Facebook announced yesterday their link up with Skype...

Social Media

30th June 2011

Justin Timberlake buys MySpace. So is he mad or brilliant?

The news today is that Justin Timberlake has joined up with...

Social Media

29th June 2011

Google takes on Facebook

Launching with four new products that Google hopes can take on...

Social Media

28th June 2011

Time to abandon Facebook?

Last month saw a surge in audiences to both Facebook and...