Is online advertising a zero-sum game?
I was struck recently by a wonderfully succinct article from Seth Godin. For those of you unfamiliar with Seth, his daily email is always thought
I was struck recently by a wonderfully succinct article from Seth Godin. For those of you unfamiliar with Seth, his daily email is always thought
I’ve long argued that the current system of allowing people to use reviews to help justify their purchase decisions is deeply flawed. I’ve written extensively
Image optimisation is the process where an image is adjusted for its size, quality, file type and purpose. Done properly, it contributes to improved performance
Put simply, technical SEO refers to the process of honing various technical elements of a website with the aim of improving its search rankings and
As one of the five key metrics used to determine your overall Performance score in Google’s comprehensive Lighthouse report, your website’s Speed Index (SI) score shouldn’t
There are few things more frustrating than clicking on a website and realising it isn’t loading. When a website refuses to load, there are several
Launching a website is great for exposure as well as presenting opportunities for your business. In today’s competitive landscape, Search Engine Optimisation (SEO) is more important
Struggling with loading lag? Regardless of whether you’ve noticed an increase in your website’s bounce rates, or your customers have been complaining about poor website
Struggling to see any real results from the technical SEO strategies that you’ve implemented for your website? If you want to attract more organic traffic to