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The Phone Book finally commits suicide
The death of printed directories has been forecast for some time now but despite these predictions they have steadfastly refused to go away. Every year

The death of printed directories has been forecast for some time now but despite these predictions they have steadfastly refused to go away. Every year

Right up to the end of the twentieth century Yellow Pages in the UK held a special place in the fabric of British life. Love

Back in 1983 David Ogilvy wrote a seminal text called simply ‘Ogilvy on Advertising’ in which he detailed the experience he had gleaned in over

I could see their logic. Lots of people are going to die from COVID-19 so why not do a targeted Facebook advertising campaign? Except this