What’s the difference between PR and marketing?
Unsure whether to promote your business through marketing or public relations (PR)? Give PR and marketing are closely related and work in tandem, it can
January 22, 2026
Unsure whether to promote your business through marketing or public relations (PR)? Give PR and marketing are closely related and work in tandem, it can
Has your business been impacted by a costly PR crisis? Or perhaps negative reviews have affected your wider brand image? No matter the type of
Whether it’s attracting higher-quality talent or securing sought-after partnerships, most brands recognise the real value that digital PR (public relations) can bring to their business.
Completed at the very end of December 2025, Google snuck in its final update for the year – culminating in a hat-trick of core updates
Struggling to unlock the full potential of your business and kickstart growth? Public Relations (PR) could be the key. Often used to build a positive
Weighing up whether your business should invest in marketing or public relations (PR)? As seasoned digital PR and marketing professionals, the expert team at Aqueous
Digital public relations (better known as just digital PR) is quickly becoming an essential instrument in the modern marketers’ toolkit. As Google’s algorithms evolve and
There’s something about machine-written content that just doesn’t sit right with us. And it’s not just the written word either. Take Coca Cola’s latest Christmas
The way people find information online is evolving, and quickly. Artificial intelligence (AI), whether that’s applied generatively through tools like ChatGPT or in response to
